![]() However, Meta made important changes to the way its advertising resources report audience reach data at the end of 2021 – including making significant revisions to its base audience data for Facebook Messenger – so the figures shown here are not directly comparable with figures published in our previous reports. Looking for more Instagram stats? Click here to explore our in-depth Instagram data for every country in the world.įacebook Messenger users in Hong Kong in 2022ĭata published in Meta’s advertising resources indicate that ads on Facebook Messenger reached 2.15 million users in Hong Kong in early 2022. In early 2022, 54.9 percent of Instagram’s ad audience in Hong Kong was female, while 45.1 percent was male. It’s also worth noting that Instagram’s ad reach in Hong Kong at the start of 2022 was equivalent to 51.1 percent of the local internet user base (regardless of age). However, Instagram restricts the use of its platform to people aged 13 and above, so it’s helpful to know that 53.8 percent of the “eligible” audience in Hong Kong uses Instagram in 2022. This figure suggests that Instagram’s ad reach in Hong Kong was equivalent to 47.5 percent of the total population at the start of the year. Numbers published in Meta’s advertising tools indicate that Instagram had 3.60 million users in Hong Kong in early 2022. Need more social media numbers? Our platform guides help you make sense of all the latest stats for the world’s biggest social media platforms. Looking for more Facebook stats? Click here to explore our in-depth Facebook data for every country in the world. Note: Meta’s advertising resources only publish audience gender data for “female” and “male” users. However, Facebook restricts the use of its platform to people aged 13 and above, so it’s also worth highlighting that 66.4 percent of the “eligible” audience in Hong Kong uses Facebook in 2022.įor additional context, Facebook’s ad reach in Hong Kong was equivalent to 63.1 percent of the local internet user base (regardless of age) in January 2022.Īt the start of 2022, 55.8 percent of Facebook’s ad audience in Hong Kong was female, while 44.2 percent was male. The company’s revised audience figures mean that Facebook’s ad reach in Hong Kong was equivalent to 58.7 percent of the total population at the start of 2022. To learn more about these changes, please see this article, as well as our comprehensive notes on data. ![]() However, Meta made important changes to the way its advertising resources report audience reach data at the end of 2021 – including making significant revisions to its base audience data for Facebook – so the figures shown here are not directly comparable with figures published in our previous reports. Get fresh insights: our handy social media overview page helps you stay up to date with social media trends, offering essential headlines for social media adoption, as well as the latest user figures for the world’s most widely used social media platforms.ĭata published in Meta’s advertising resources indicates that Facebook had 4.45 million users in Hong Kong in early 2022. ![]() Note: percentages may not sum to 100 percent due to rounding. The median age of the population in Hong Kong is 45.4.įor additional context, here’s a look at how the population in Hong Kong breaks down by age group:ĥ.1 percent of Hong Kong’s population is between the ages of 0 and 4.Ħ.6 percent of Hong Kong’s population is between the ages of 5 and 12.ģ.8 percent of Hong Kong’s population is between the ages of 13 and 17.ĥ.8 percent of Hong Kong’s population is between the ages of 18 and 24.ġ3.1 percent of Hong Kong’s population is between the ages of 25 and 34.ġ5.2 percent of Hong Kong’s population is between the ages of 35 and 44.ġ4.7 percent of Hong Kong’s population is between the ages of 45 and 54.ġ6.2 percent of Hong Kong’s population is between the ages of 55 and 64.ġ9.7 percent of Hong Kong’s population is aged 65 and above. Note: gender data are currently only available for “female” and “male”. Hong Kong’s total population was 7.58 million in January 2022.ĭata show that Hong Kong’s population increased by 54 thousand (+0.7 percent) between 20.ĥ4.2 percent of Hong Kong’s population is female, while 45.8 percent of the population is male.Īt the start of 2022, 100 percent of Hong Kong’s population lived in urban centres.
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